1️⃣ BECOME THE GO-TO GURU Follow up with customers and ask for feedback! Take the time to send personalised thank you notes or emails after each service call. Not only could this attract repeat business, it could lead to business recommendations which is essentially FREE advertising!
2️⃣ IMPROVE ENERGY EFFICIENCY AWARENESS Educate clients about the benefits of energy-efficient AC technology. Create a custom flyer or online resource detailing the benefits of upgrading to high-efficiency units. With budget-friendly online printers like Banana Print you can get 250 double-sided A5 flyers for as little as £17.95!
3️⃣ DIVERSIFY YOUR SERVICE OFFERINGS Offer additional services to boost customer retention. Get certified to perform AC home energy audits to help customers save money on their energy bills. With a 5% increase in energy bills this month, your customers will thank you for it!
4️⃣ CROSS PROMOTE WITHIN YOUR COMMUNITY Partner with local businesses and tap into their networks. Team up with a local plumber or electrician to provide free estimates, consultations or discounted packages for their customers. Not only does this showcase your expertise, it builds authority and trust before a customer commits!
5️⃣ MAKE YOUR BUSINESS MEMORABLE Understand that branding is one of the most important assets in your armoury. Vehicle wrapping provides a unique way to showcase your business, making it far more memorable compared to those with unmarked vehicles - a strategic investment that can pay off again and again!
All the methods above can help to build trust, differentiate your business, and overall contribute to long-term success and growth strategy - an investment that can lead to increased business opportunities and client relationships in 2024. We're always here to support you, and we wish you every success in the new year and beyond. If you have any questions, call our team on 01622 831836, or drop us an email to [email protected]
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